MARKETING IS MATH by Dale Calvert
After twenty-two years in marketing I understand that marketing is really
nothing more than MATH. The simple success formula is this:
X NUMBER OF PEOPLE CONTACTED = LONG TERM GOALS FULFILLED!
Anyone can have a successful marketing career if they simply get their
products, services and or opportunity in front of enough prospects.
Please internalize this reality. You must contact X number of people in order
to achieve your short and long term marketing goals and objectives.
I don’t know what your number is. You don’t know what your number is, but
we both know YOU HAVE A NUMBER. The quicker and faster you reach that number the
quicker and faster you will achieve the success you deserve.
All Internet marketing gurus teach this concept. The only way to create more
sales on your website is to increase the number of visitors to your site, or the
overall effectiveness of your website. The power of Internet marketing is in
your list? The more people (numbers) you have on your list the more success you
will experience with any marketing project.
If you are involved in network marketing consider this, what if your company’s
compensation plan worked as follows:
As soon as you have exposed 1000 people to your companies products and
opportunity you would receive a monthly residual income of $15,000 for the rest
of your life. It doesn’t matter if they buy or don’t buy, sponsor or don’t
sponsor, as soon as you expose 1000 people you will earn $15,000 in residual
income for life.
My question, how quick could you accomplish this? How many of you would wait
to read the rest of this newsletter? We both know you would do whatever you
needed to do, to get through as many people as quickly as possible to reach the
magic 1,000 exposures, wouldn’t you?
Please understand, you do have a number. It may be 1,000 people, it may be
100, it may be 10,0000, but the sooner, faster you get through the numbers the
sooner and faster you will reap your rewards!
Amateurs try to convince people, professionals understand that the name of
the game is sorting through people.
All professional marketers understand this very important concept. Your
primary goal is to get through as many people as possible each and every month,
exposing them to your products, services and opportunities. Success is math, don’t
fight it, simply get through the numbers and create your success. Go for it!
